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A STUDY ON BEHAVIOUR OF UNDERGRADUATE STUDENTS TOWARDS PURCHASE OF SMARTPHONES / LEIM PEI LING.

By: LEIM PEI LING (TP031971)Contributor(s): Ms. Margaret Subramaniam [Supervisor]Material type: Text

TextPublication details: Kuala Lumpur : Asia Pacific University, 2017Description: 98 p. : ill. ; 30 cmSubject(s): Consumer behavior -- Young consumers | Shopping -- Psychological aspectsLOC classification: PG-23-0048Online resources: Available in APres - Requires login to view full text. Dissertation note: A project submitted in partial fulfillment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management (UC3F1606IBM).

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Item type	Current library	Collection	Call number	Copy number	Status	Notes	Date due	Barcode
Reference	APU Library Library Workroom	Undergraduate Theses	PG-23-0048 (Browse shelf (Opens below))	1	Not for loan (Restricted access)	Available in APres		00037220

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Previous	PG-23-0044 AN INVESTIGATION ON REASONS FOR EMPLOYEE TURNOVER AMONG GRADUATES IN BRUNEI'S MULTI-NATIONAL COMPANIES /	PG-23-0045 A STUDY ON THE FACTORS THAT AFFECTING STUDENTS' ACADEMIC PERFORMANCE AT PRIVATE UNIVERSITIES IN KUALA LUMPUR, MALAYSIA /	PG-23-0047 A STUDY ON CYBERBULLYING : ITS FORMS, AWARENESS AND MORAL REASONING AMONG YOUTH /	PG-23-0048 A STUDY ON BEHAVIOUR OF UNDERGRADUATE STUDENTS TOWARDS PURCHASE OF SMARTPHONES /	PG-23-0049 A STUDY ON THE FACTORS INFLUENCING YEMENI STUDENTS' INTENTIONS TO PURSUE HIGHER EDUCATION ABROAD: THE CASE OF MALAYSIA /	PG-23-0050 STUDY ON THE FACTORS INFLUENCING CUSTOMER SATISFACTION OF AIR ASIA AMONG GENERATION Y	PG-23-0051 EFFECT ON ORGANISATIONAL CLIMATE, ORGANISATIONAL CITIZENSHIP BEHAVIOUR AND PSYCHOLOGICAL OWNERSHIP ON JOB PERFORMANCE TOWARDS EMPLOYEES IN AUTOMOTIVE SERVICE CENTRE IN KLANG VALLEY, MALAYSIA /	Next

Available in APres.

A project submitted in partial fulfillment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management (UC3F1606IBM).

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Asia Pacific University Library catalogue

A STUDY ON BEHAVIOUR OF UNDERGRADUATE STUDENTS TOWARDS PURCHASE OF SMARTPHONES / LEIM PEI LING.

Browsing APU Library shelves, Shelving location: Library Workroom, Collection: Undergraduate Theses Close shelf browser (Hides shelf browser)