Asia Pacific University Library catalogue


STUDY ON THE FACTORS INFLUENCING CUSTOMER SATISFACTION OF AIR ASIA AMONG GENERATION Y LEE CALEB.

By: LEE CALEB (TP034831)Contributor(s): Mr. Jonathan Jeevan Strinivas [Supervisor]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2017Description: 103 p. : ill. ; 30 cmSubject(s): AirAsia | Consumer satisfaction. -- Malaysia | Airlines -- Customer servicesLOC classification: PG-23-0050Online resources: Available in APres - Requires login to view full text. Dissertation note: A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in Marketing Management (UC3F1606KMGT).
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Library Workroom 		Undergraduate Theses PG-23-0050 (Browse shelf (Opens below)) 1 Not for loan (Restricted access) Available in APres 00037222

Available in APres.

A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in Marketing Management (UC3F1606KMGT).

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