Asia Pacific University Library catalogue


A STUDY ON SOCIAL MEDIA MARKETING, TRUST, AND CUSTOMER SATISFACTION TOWARDS ONLINE APPARELS PURCHASING BEHAVIOUR AMONG STUDENTS IN PRIVATE UNIVERSITY IN KLANG VALLEY / ANIS SURAYA BINTI KAMARUDDIN.

By: ANIS SURAYA BINTI KAMARUDDIN (TP036794)Contributor(s): Ms. Sueraya M. Alwie [Supervisor]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2016Description: 60 p. : ill. ; 30 cmSubject(s): Consumer satisfaction | Internet marketing | Young consumers -- Malaysia | Marketing -- Social aspects | Social mediaLOC classification: PG-23-0059Dissertation note: A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management.
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A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management.

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