Asia Pacific University Library catalogue


AN EXPLANATORY STUDY ON FACTORS AFFECTING THE PURCHASE INTENTION ON FASHION APPARELS AMONG A.P.U STUDENTS IN MALAYSIA / DAVID WIJAYA.

By: DAVID WIJAYA (TP032180)Contributor(s): Mr. Kumaresu Murugasu [Supervisor]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2016Description: 51 p. : ill. ; 30 cmSubject(s): Consumer satisfaction | Internet marketing | Young consumers -- Attitudes -- MalaysiaLOC classification: PG-23-0073Online resources: Available in APres - Requires login to view full text. Dissertation note: A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management (UC3F1610BM).
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Available in APres.

A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management (UC3F1610BM).

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