Asia Pacific University Library catalogue


A STUDY ON FACTORS INFLUENCING THE REPURCHASE INTENTIONS OF GENERATION Y IN RETAIL ONLINE STORES IN SHANGHAI CHINA / ZHOU JINGCHENG.

By: ZHOU JINGCHENG (TP045291)Contributor(s): Ms. Haslina Binti Hashim [Supervisor.]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2018Description: 81 p. : ill. ; 30 cmSubject(s): Electronic commerce -- China | Generation Y -- ChinaLOC classification: PM-29-52Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration (UCMF1702MBA).
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