APU Library | catalog › Details for: AN EXPLORATORY STUDY INTO CUSTOMER ANALYTICS IN THE TECHNOLOGY-DRIVEN EVENT MANAGEMENT INDUSTRY IN MALAYSIA /

Normal view MARC view ISBD view

AN EXPLORATORY STUDY INTO CUSTOMER ANALYTICS IN THE TECHNOLOGY-DRIVEN EVENT MANAGEMENT INDUSTRY IN MALAYSIA / JUSTICE ASARE-FREMPONG.

TextPublication details: Kuala Lumpur : Asia Pacific University, 2018Description: 79 p. : ill. ; 30 cmSubject(s): Special events -- Management | Big data | Information technology -- Management | Management information systemsLOC classification: PM-29-81Dissertation note: A thesis submitted in fulfillment of the requirements for the award of the degree of M.Sc in Data Science and Business Analytics (UCMF1701DSBA).

Average rating: 0.0 (0 votes)

Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Reference	APU Library Reference Collection	Masters Theses	PM-29-81 (Browse shelf (Opens below))	1	Not for loan		00016169

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	PM-29-78 A STUDY OF FACTORS THAT INFLUENCE CONSUMER BUYING BEHAVIOR AMONG CURVY AND PLUS-SIZE WOMEN APPAREL IN MALAYSIA /	PM-29-79 THE IMPLICATIONS OF CHINA'S ECONOMY DEVELOPMENT AND THE AEC(ASEAN ECONOMIC COMMUNITY) 2015 FOR INDONESIA'S SMALL AND MEDIUM ENTERPRISES (SMES) /	PM-29-80 THE EFFECT OF ISLAMIC FINANCIAL DEVELOPMENT ON HUMAN DEVELOPMENT:	PM-29-81 AN EXPLORATORY STUDY INTO CUSTOMER ANALYTICS IN THE TECHNOLOGY-DRIVEN EVENT MANAGEMENT INDUSTRY IN MALAYSIA /	PM-29-82 EFFECTIVENESS OF SALES PROMOTION AS A MARKETING COMMUNICATION TOOL ON CONSUMER PURCHASING DECISION TO USE GRAB SERVICE IN KUALA LUMPUR /	PM-29-83 INDIRECT REAL ESTATE INVESTMENT PERFORMANCE DECISION IN MALAYSIA BY USING DATA SCIENCE AND MACHINE LEARNING /	PM-29-84 THE ROLE OF THE TOTAL QUALITY MANAGEMENT IN IMPROVING THE CUSTOMER SATISFACTION IN THE 5-STARS HOTEL INDUSTRY IN KAZAKHSTAN /	Next

A thesis submitted in fulfillment of the requirements for the award of the degree of M.Sc in Data Science and Business Analytics (UCMF1701DSBA).

There are no comments on this title.

to post a comment.