Applied crisis communication and crisis management : cases and exercises / W. Timothy Coombs.
Material type: TextPublication details: Thousand Oaks, CA : SAGE Publications, Inc., [2014]Description: 245 pages ; 26 cmISBN: 9781452217802 (pbk.)Subject(s): Crisis management | Business communication | ManagementDDC classification: 658.4/056 LOC classification: HD49 | .C66 2014Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HD49 .C66 2014 c.1 (Browse shelf (Opens below)) | 1 | Available | 00017551 |
Browsing APU Library shelves, Shelving location: Open Shelf, Collection: Book Close shelf browser (Hides shelf browser)
HD47.3 .K38 2001 c.1 Value management : | HD47.4 .J64 2016 c.1 Cost-benefit analysis for project appraisal / | HD47.5 .M57 1976 c.1 Elements of cost-benefit analysis / | HD49 .C66 2014 c.1 Applied crisis communication and crisis management : | HD49 .C66 2019 c.1 Ongoing crisis communication : | HD49 .F56 2013 c.1 Crisis communications : | HD49 .K46 1998 c.1 Surviving in times of crisis / |
Includes bibliographical references and index.
A short introduction to the case study method -- Crisis capsules -- Pampers and dry max chemical burn rumor -- Hershey, Cocoa, and child slavery/labor abuse -- Cadbury salmonella recall -- Peanut butter paste recall of 2009 -- Tetra pak, Nestle and ITX -- Nestle and greenpeace disagree over palm oil sourcing -- Carrefour, China, and the Olympic torch relay -- Sparboe farms and McDonald's part company over animal cruelty -- BP Texas city explosion -- Sigg and BPA -- West pharmaceutical services' dust explosion -- Jensen farm, listeria, and cantaloupe -- Chick-fil-a and the dangers of social issues -- The Bhopal tragedy -- Odwalla and e. coli -- Valujet flight 592 and the end of a brand -- Greenpeace pressures H&M to detox the garment industry -- Index -- About the author.
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