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Digital media and innovation : management and design strategies in communication / Richard A. Gershon

By: Gershon, Richard A Material type: Text

TextPublication details: Los Angeles : SAGE, c2017Description: xvi, 261 pages : illustrations ; 26 cmISBN: 9781452241418 (paperback)Subject(s): Mass media -- Management | Organizational effectivenessLOC classification: P96.M34 | G47 2017

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
General Circulation	APU Library Open Shelf	Book	P96.M34 G47 2017 c.1 (Browse shelf (Opens below))	1	Available		00012938

Includes bibliographical references and indexes.

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Digital media and innovation : management and design strategies in communication / Richard A. Gershon