Asia Pacific University Library catalogue


Marketing insights for the Asia Pacific / Siew Meng Leong, Swee Hoon Ang and Chin Tiong Tan.

By: Siew Meng LeongContributor(s): Swee Hoon Ang | Chin Tiong Tan | Asia Pacific Marketing FederationMaterial type: TextTextPublication details: Singapore ; Portsmouth, NH : Singapore : Heinemann ; Asia Pacific Marketing Federation, c1996Description: xvii, 332 p. : ill. ; 24 cmISBN: 9971645327 (pbk.); 9789971645328 (pbk.)Subject(s): Marketing -- Asia | Marketing -- Pacific AreaDDC classification: 658.80095 LOC classification: HF5415.12.A8 | S54 1996
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HF5415.12.A8 C37 1996 c.3 Cases in marketing management and strategy : HF5415.12.A8 S54 1996 c.1 Marketing insights for the Asia Pacific / HF5415.12.A8 S54 1996 c.3 Marketing insights for the Asia Pacific / HF5415.12.A8 S54 1996 c.4 Marketing insights for the Asia Pacific / HF5415.12.I74 T46 2011 c.1 Islamic branding and marketing : HF5415.12 .S24 2001 c.1 Cases in marketing : HF5415.122 .B36 2002 c.1 The market planning guide :

Includes bibliographical references.

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