Marketing management : an Asian perspective / Philip Kotler ... [et al.].
Material type: TextSeries: Pearson onePublication details: Singapore ; London : Prentice Hall, c2009Edition: 5th edDescription: various p. : ill. ; 28 cmISBN: 9789810679934 (pbk.) ; 9810679939 (pbk.) Subject(s): Marketing -- Asia | Marketing -- Asia -- Management | Management and Business StudiesDDC classification: 658.802 LOC classification: HF5415.13 | .M37 2009Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Staff Circulation | APU Library Open Shelf | Book | HF5415.13 .M37 2009 c.1 (Browse shelf (Opens below)) | 1 | Available | 00027647 | |
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Authorized adaptation of: Marketing management / Philip Kotler, Kevin Lane Keller. 13th ed. Upper Saddle River, N.J. : Prentice Hall, c2009.
Previous ed.: 2006.
Includes bibliographical references and index.
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