How to develop a strategic marketing plan : a step by step guide / Norton Paley.
Material type:
TextPublication details: Boca Raton, Fla : St. Lucie Press, 2000Description: xxx, 372 p. : ill. ; 24 cmISBN: 1574442694 (hbk.); 9781574442694 (hbk.)Subject(s): Marketing -- Decision making | Marketing -- PlanningDDC classification: 658.802 LOC classification: HF5415.135 | .P35 2000Online resources: Publisher description
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
General Circulation
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APU Library Open Shelf | Book | HF5415.135 .P35 2000 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00010507 |
Includes index.
System requirements for accompanying computer disk: Microsoft word 95 or higher.
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