Asia Pacific University Library catalogue


Valuing your customers : from quality information to quality relationships through database marketing / Angus Jenkinson.

By: Jenkinson, Angus, 1950-Material type: TextTextPublication details: London ; New York : McGraw Hill Book Co., 1995Description: xiv, 371 p. : ill. ; 23 cmISBN: 0077079507 (pbk.); 9780077079505 (pbk.)Subject(s): Database marketing | Total quality managementDDC classification: 658.8 LOC classification: HF5415.126 | .J46 1995
    Average rating: 0.0 (0 votes)
Item type Current library Collection Call number Copy number Status Date due Barcode
General Circulation General Circulation APU Library
Open Shelf 		Book HF5415.126 .J46 1995 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00010328

Includes bibliographical references and index.

There are no comments on this title.

to post a comment.