Branding and advertising / Seema Gupta
Material type: TextPublication details: New Delhi : Global India Pub., 2009Description: 312 p. ; 22 cmISBN: 9788190794114 (pbk.)Subject(s): Advertising | Brand name productsDDC classification: 658.827 LOC classification: HF5821 | .G87 2009Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HF5821 .G87 2009 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00011201 |
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HF5814 .U85 2012 c.1 Using qualitative research in advertising : | HF5821 .A74 2002 c.1 Contemporary advertising / | HF5821 .A74 2009 c.1 Essentials of contemporary advertising / | HF5821 .G87 2009 c.1 Branding and advertising / | HF5821 .W55 1999 c.2 The fundamentals of advertising / | HF5823 .A58 2013 c.1 Advertising creative : | HF5823 .B45 1995 c.1 Introduction to advertising and promotion : |
Includes bibliographical references and indexes.
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