Marketing research / Alvin C. Burns, Ronald F. Bush.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c1998Edition: 2nd edDescription: xxi, 637 p. : ill. (some col.) ; 26 cmISBN: 0139224289 (pbk.); 9780139224287 (pbk.)Subject(s): Marketing researchDDC classification: 658.83 LOC classification: HF5415.2 | .B87 1998Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HF5415.2 .B87 1998 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00010607 | |
General Circulation | APU Library Open Shelf | Book | HF5415.2 .B87 1998 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00011598 | |
General Circulation | APU Library Open Shelf | Book | HF5415.2 .B87 1998 c.3 (Browse shelf (Opens below)) | 3 | Weeded Damaged | 00010606 |
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HF5415.157 .G35 1994 c.2 Managing customer value : | HF5415.2 .B87 1998 c.1 Marketing research / | HF5415.2 .B87 1998 c.2 Marketing research / | HF5415.2 .B87 1998 c.3 Marketing research / | HF5415.2 .B87 2000 c.1 Marketing research / | HF5415.2 .B87 2000 c.1 Marketing research / | HF5415.2 .B87 2003 c.1 Marketing research : |
Includes bibliographical references and index.
System requirements for accompanying computer disc: Windows 95, Windows NT 3.51 or higher.
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