The essence of marketing research / Peter M. Chisnall.
Material type:
TextSeries: The Essence of management seriesPublication details: New Delhi : Prentice Hall of India Private Limited, 1991Description: vii, 211 p. : ill.; 22 cmISBN: 8120309081 (pbk.)Subject(s): Marketing researchDDC classification: 658.83 LOC classification: HF5415.2 | .C45 1991
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | HF5415.2 .C45 1991 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00010459 |
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| HF5415.2 .B87 2003 c.1 Marketing research : | HF5415.2 .B87 2014 c.1 Marketing research / | HF5415.2 .B87 2014 c.2 Marketing research / | HF5415.2 .C45 1991 c.1 The essence of marketing research / | HF5415.2 .C45 1997 c.1 Marketing research / | HF5415.2 .C45 1997 c.2 Marketing research / | HF5415.2 .C45 2001 c.1 Marketing research / |
Includes bibliographical references(p. 168-170) and index.
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