Asia Pacific University Library catalogue


The marketing research process / Margaret Crimp and Len Tiu Wright.

By: Wright, Len TiuContributor(s): Crimp, Margaret. Marketing research processMaterial type: TextTextPublication details: London : Prentice Hall, 1995Edition: 4th edDescription: xix, 378 p. : ill. ; 24 cmISBN: 0132028395 (pbk.); 9780132028394 (pbk.)Subject(s): Marketing researchDDC classification: 658.83 LOC classification: HF5415.2 | .W75 1995
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HF5415.2 .M37 2011 c.2 Marketing research / HF5415.2 .S83 1998 c.1 Marketing research : HF5415.2 .W75 1995 c.1 The marketing research process / HF5415.2 .W75 1995 c.2 The marketing research process / HF5415.2 .W75 2000 c.1 The marketing research process / HF5415.3 .A87 1998 c.1 Consumer behavior and marketing action / HF5415.3 .B74 2001 c.1 Cyberbranding :

Previous ed.: 1990.

Includes bibliographical references and index.

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