Asia Pacific University Library catalogue


Consumer behavior / John C. Mowen, Michael Minor.

By: Mowen, John CContributor(s): Minor, Michael, 1950-Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice-Hall, c1998Edition: 5th edDescription: xxi, 696 p. : ill. (some col.) ; 27 cmISBN: 0137700415 (pbk.); 9780137700417 (pbk.)Subject(s): Consumer behavior | Consumers -- United StatesDDC classification: 658.8342 LOC classification: HF5415.32 | .M69 1998
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Item type Current library Collection Call number Copy number Status Date due Barcode
General Circulation General Circulation APU Library
Open Shelf 		Book HF5415.32 .M69 1998 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00010634

Includes bibliographical references and indexes.

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