Introduction to mass communication : media literacy and culture / Stanley J. Baran.
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TextPublication details: Boston : McGraw-Hill, c2006Edition: 4th int. edDescription: xxxvi, 523 p. : ill. (some col.) ; 28 cm. + 2 CD-ROMs (4 3/4 in.)ISBN: 9780071115575 (pbk.); 0071115579 (pbk.); 0072981245 (CD-ROM)Subject(s): Mass media | Mass media and culture | Media literacyDDC classification: 302.23 LOC classification: P90 | .B37 2006
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| P87.5 .E45 1990 c.1 NTC's mass media dictionary / | P87.5 .E45 1990 c.2 NTC's mass media dictionary / | P90 .B37 2004 c.1 Introduction to mass communication : | P90 .B37 2006 c.1 Introduction to mass communication : | P90 .B37 2007 c.1 Introduction to mass communication : | P90 .B37 2009 c.3 Mass communication theory : | P90 .B37 2010 c.1 Introduction to mass communication : |
Includes bibliographical references and index.
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