Asia Pacific University Library catalogue


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1.
Wireless rules : new marketing strategies for customer relationship management anytime, anywhere / Frederick Newell and Katherine Newell Lemon.

by Newell, Frederick, 1926- | Lemon, Katherine N. (Katherine Newell).

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2001Availability: Items available for loan: APU LibraryCall number: HF5415 .N49 2001 c.1 (2).

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2.
Loyalty.com : customer relationship management in the new era of Internet marketing / Frederick Newell.

by Newell, Frederick, 1926-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2000Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .N49 2000 c.1 (1).

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