Assessing organizational communication : strategic communication audits / Cal W. Downs, Allyson D. Adrian.
Material type: TextSeries: The Guilford communication seriesPublication details: New York : Guilford Press, c2004Description: xi, 292 p. : ill. ; 25 cmISBN: 1593850107 (pbk.); 9781593850104 (pbk.)Other title: Strategic communication auditsSubject(s): Communication in organizations -- Auditing | Management audit | Communication in management | Intercultural communication | Organizational effectiveness -- EvaluationDDC classification: 658.45 LOC classification: HD30.3 | .D68 2004Online resources: Contributor biographical information | Publisher description | Table of contents | Sample textItem type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HD30.3 .D68 2004 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00034073 | |
General Circulation | APU Library Open Shelf | Book | HD30.3 .D68 2004 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00034074 |
Completely rev. ed. of and successor to: Communication audits / Cal W. Downs. c1988.
Includes bibliographical references (p. 273-280) and indexes.
Communication audits as organizational development -- Initiating and planning an assessment -- Conducting team audits / David Cook, James Patterson, and Cal W. Downs -- Choosing focal areas to assess -- The interview: the most basic assessment technology -- Diagnosis through questionnaires -- The International Communication Association Survey -- Downs-Hazen Communication Satisfaction Questionnaire / Phillip G. Clampitt and Cal W. Downs -- Critical Communication Experience Survey -- ECCO analysis -- Diagnosing communication networks / Thomas Porter and Allyson D. Adrian -- Focus group interviews -- Final analysis and interpretation -- The final report.
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