FACTORS INFLUENCING THE USE OF FACEBOOK AS A MARKETING TOOL FOR ADVERTISING CONSUMER PRODUCTS EMPIRICAL EVIDENCE FROM ASTANA, KAZAKHSTAN / RUSLAN DENIKAYEV.
Material type: TextPublication details: Kuala Lumpur : Asia Pacific University, 2017Description: 125 p. : ill. ; 30 cmSubject(s): Facebook (Firm) | Internet marketing | Social networks -- Computer network resourcesLOC classification: PM-28-98Dissertation note: A thesis submitted in fulfillment of the requirements for the award of the degree of M.Sc. in Global Marketing Management (UCMF1610GMM)Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Reference | APU Library Reference Collection | Masters Theses | PM-28-98 (Browse shelf (Opens below)) | 1 | Not for loan | 00016069 |
A thesis submitted in fulfillment of the requirements for the award of the degree of M.Sc. in Global Marketing Management (UCMF1610GMM)
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