Asia Pacific University Library catalogue


IMPLEMENTATION OF DATA MINING TECHNIQUES IN CUSTOMER CHURN PREDICTION FOR TELECOMMUNICATIONS INDUSTRY / SHERENDEEP KAUR.

By: SHERENDEEP KAUR (TP019638)Contributor(s): Dr. Kalai Anand a/l Ratnam [Supervisor.]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2017Description: 74 p. : ill. ; 30 cmSubject(s): Data mining | Data mining -- Industrial applications | Marketing -- Data processing | Customer loyaltyLOC classification: PM-29-21Dissertation note: A thesis submitted in fulfillment of the requirements for the award of the degree of M.Sc in Data Science and Business Analytics (UCMF1610DSBA)
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Reference Collection 		Masters Theses PM-29-21 (Browse shelf (Opens below)) 1 Not for loan (Restricted access) 00016091

A thesis submitted in fulfillment of the requirements for the award of the degree of M.Sc in Data Science and Business Analytics (UCMF1610DSBA)

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