Case studies in international marketing / edited by Peter Doyle and Norman A. Hart.
Material type: TextPublication details: London : Published on behalf of the CAM Foundation and the Institute of Marketing [by] Heinemann, c1982Description: vii, 391 p. : ill. ; 24 cmISBN: 0434903701 (pbk.); 9780434903702 (pbk.)Subject(s): Export marketing -- Great Britain -- Case studies | Export marketing -- Europe -- Case studiesDDC classification: 658.848 LOC classification: HF1009.5 | .C37 1982Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HF1009.5 .C37 1982 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027913 |
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