Asia Pacific University Library catalogue


Marketing research : a problem-solving approach / Seymour Sudman, Edward Blair.

By: Sudman, SeymourContributor(s): Blair, Ed AMaterial type: TextTextSeries: Irwin/McGraw-Hill series in marketingPublication details: Boston ; London : McGraw-Hill, c1998Edition: Int. edDescription: xli, 737 p. : ill. ; 26 cmISBN: 0071158626 (pbk.); 9780071158626 (pbk.)Subject(s): Marketing researchDDC classification: 658.83 LOC classification: HF5415.2 | .S83 1998
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Book HF5415.2 .S83 1998 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00010603
General Circulation General Circulation APU Library
Open Shelf
Book HF5415.2 .S83 1998 c.2 (Browse shelf (Opens below)) 2 Available (No use restrictions) 00027758

Includes bibliographical references and index.

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