Global marketing management : cases and readings / [edited by] Robert D. Buzzell, John A. Quelch, Christopher A. Bartlett.
Material type:
TextPublication details: Reading, Mass. : Addison-Wesley Pub. Co., c1995Edition: 3rd edDescription: x, 686 p. : ill. ; 23 cmISBN: 0201539721 (pbk.); 9780201539721 (pbk.)Subject(s): Export marketing -- Management | Export marketing -- Management -- Case studiesDDC classification: 658.848 LOC classification: HF1416 | .G56 1995
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Overnight Loan
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APU Library Open Shelf | Book | HF1416 .G56 1995 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00010758 | |
General Circulation
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APU Library Open Shelf | Book | HF1416 .G56 1995 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00010759 | |
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General Circulation
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APU Library Open Shelf | Book | HF1416 .G56 1995 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00011852 |
Includes bibliographical references.
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