Asia Pacific University Library catalogue


Interactive marketing : the future present / Edward Forrest, Richard Mizerski, editors.

By: Forrest, EdwardContributor(s): Mizerski, RichardMaterial type: TextTextPublication details: Lincolnwood, Ill. : Chicago : NTC Business Books ; American Marketing Association, 1996Description: xxiii, 390 p. : ill. ; 25 cmISBN: 0844234265 (hbk.); 9780844234267 (hbk.)Subject(s): Interactive marketingDDC classification: 658.84 LOC classification: HF5415.1264 | .F67 1996
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General Circulation General Circulation APU Library
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Book HF5415.1264 .F67 1996 c.2 (Browse shelf (Opens below)) 2 Available (No use restrictions) 00010678

"Published in conjunction with the American Marketing Association"--T.p. verso.

Includes bibliographical references and index.

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