Asia Pacific University Library catalogue


A STUDY OF THE ONLINE BUYING BEHAVIOR OF THE GEN Y IN MAURITIUS / BOOLKAH KESHIKA.

By: BOOLKAH KESHIKA (TP034405)Contributor(s): Mr. Khoo Jing Xian [Supervisor]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2017Description: 147 p. : ill. ; 30 cmSubject(s): Teleshopping -- Mauritius | Consumer behavior | Young adult consumers -- Mauritius | Generation Y -- MauritiusLOC classification: PG-23-0070Online resources: Available in APres - Requires login to view full text. Dissertation note: A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management (UC3F1610IBM).
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Undergraduate Theses PG-23-0070 (Browse shelf (Opens below)) 1 Not for loan (Restricted access) Available in APres 00037320

Available in APres.

A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in International Business Management (UC3F1610IBM).

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