Rethinking strategy for creative industries : innovation and interaction / Milan Todorovic with Ali Bakir.
Material type:
TextSeries: Routledge research in creative and cultural industries managementPublication details: Abingdon, Oxon ; New York, NY : Routledge, Taylor & Francis Group, c2020Description: 252 pages ; 24 cmISBN: 9780415730594; 9780367668471Subject(s): Cultural industries -- Management | Arts -- Management | Mass media -- Management | Strategic planningDDC classification: 658.4/012 LOC classification: HD9999.C9472 | T63 2020
Contents:
Preface 1. Understanding What Strategy Is (Co-authored by A Bakir and M Todorovic) 2. Methodology, Tools and Analytics 3. Emergent Strategic Configurations of Power 4. Strategy/Creativity Dialectics Applied 5. Business Modelling & Interactive Contexts 6. Ethical and methodological implications for research and practice Conclusions and implications
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation
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APU Library Open Shelf | Book | HD9999.C9472 T63 2020 c.1 (Browse shelf (Opens below)) | 1 | Available | 00012947 |
Includes bibliographical references and index.
Preface 1. Understanding What Strategy Is (Co-authored by A Bakir and M Todorovic) 2. Methodology, Tools and Analytics 3. Emergent Strategic Configurations of Power 4. Strategy/Creativity Dialectics Applied 5. Business Modelling & Interactive Contexts 6. Ethical and methodological implications for research and practice Conclusions and implications
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