Asia Pacific University Library catalogue


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1.
Strategic marketing problems : cases and comments / Roger A. Kerin ; Robert A. Peterson.

by Kerin, Roger A | Peterson, Robert A. (Robert Allen), 1944-.

Edition: 10th int. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Pearson Education International, c2004Availability: Items available for loan: APU LibraryCall number: HF5415.135 .K47 2004 c.1 (1).

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2.
Strategic marketing problems : cases and comments / Roger A. Kerin, Southern Methodist University, Robert A. Peterson, University of Texas at Austin.

by Kerin, Roger A [author.] | Peterson, Robert A. (Robert Allen), 1944- [author.].

Series: Always learningEdition: 13th int. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Essex : Pearson Education, c2013Availability: Items available for loan: APU LibraryCall number: HF5415.135 .K47 2013 c.1 (2).

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