Asia Pacific University Library catalogue


Your search returned 18 results.

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1.
Go mobile : location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business / Jeanne Hopkins, Jamie Turner.

by Hopkins, Jeanne, 1957- | Turner, Jamie, 1961-.

Series: New rules of social media seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2012Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .H67 2012 c.3 (4).

2.
Auditing social media : a governance and risk guide / Peter R. Scott, J. Mike Jacka.

by Scott, Peter R, 1964- | Jacka, J. Mike.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2011Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .S36 2011 c.1 (2).

3.
Marketing in the age of Google : a non-technical guide to search engine strategy / Vanessa Fox.

by Fox, Vanessa, 1972-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, c2010Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .F69 2010 c.1 (1).

4.
Internet marketing / Charles F. Hofacker.

by Hofacker, Charles F.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c2001Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .H64 2001 c.1 (1).

5.
Building B2B applications with XML : a resource guide / Michael Fitzgerald.

by Fitzgerald, Michael, 1957-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : J. Wiley, c2001Availability: Items available for loan: APU LibraryCall number: HF5548.32 .F58 2001 c.1 (1).

6.
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / by David Meerman Scott.

by Scott, David Meerman.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2007Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .S36 2007 c.2 (2).

7.
Creating the virtual store : taking your web site from browsing to buying / Magdalena Yeşil.

by Yeşil, Magdalena, 1958-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley & Sons, c1997Availability: Items available for loan: APU LibraryCall number: HF5429 .Y47 1997 c.1 (2).

8.
Socialnomics : how social media transforms the way we live and do business / Erik Qualman.

by Qualman, Erik, 1972-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2009Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .Q3 2009 c.1 (1).

9.
The Internet marketing plan : the complete guide to instant web presence / Kim M. Bayne.

by Bayne, Kim M.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley, c2000Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .B39 2000 c.1 (1), APIIT LibraryCall number: CD-22-36 (1).

10.
World Wide Web marketing : integrating the Web into your marketing strategy / Jim Sterne.

by Sterne, Jim, 1955-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1999Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .S74 1999 c.1 (1).

11.
The digital handshake : seven proven strategies to grow your business using social media / Paul Chaney.

by Chaney, Paul, 1955-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley & Sons, c2009Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .C43 2009 c.1 (2).

12.
DigiMarketing : the essential guide to new media & digital marketing / Kent Wertime and Ian Fenwick.

by Wertime, Kent | Fenwick, Ian, 1949-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Singapore ; John Wiley & Sons (Asia), c2008Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .W47 2008 c.1 (2).

13.
ROI of $ocial media : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos.

by Powell, Guy R | Groves, Steven | Dimos, Jerry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Singapore : John Wiley & Sons (Asia), c2011Other title: ROI of social media | Return of investment of social media.Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .P69 2011 c.1 (1).

14.
The social media bible : tactics, tools, and strategies for business success / Lon Safko.

by Safko, Lon.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2010Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .S24 2010 c.1 (1).

15.
The social media management handbook : everything you need to know to get social media working in your business / Nick Smith and Robert Wollan ; with Catherine Zhou.

by Smith, Nick, 1962- | Wollan, Robert, 1957- | Zhou, Catherine.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2011Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .S65 2011 c.1 (1).

16.
Social media strategies for professionals and their firms : the guide to establishing credibility and accelerating relationships / Michelle Golden.

by Golden, Michelle.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2011Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .G63 2011 c.1 (1).

17.
Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip | Kartajaya, Hermawan | Setiawan, Iwan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, New Jersey : Wiley, [2017]Other title: Marketing four point zero.Availability: Items available for loan: APU LibraryCall number: HF5415 .K68 2017 c.1 (2).

18.
Everybody writes : your go-to guide to creating ridiculously good content / Ann Handley.

by Handley, Ann, 1963-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, New Jersey : Wiley, [2014]Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .H36 2014 c.1 (2).