APU Library | catalog › Results of search for 'se,phr:"The McGraw-Hill/Irwin series in marketing."'

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	1.	Principles of advertising & IMC / Tom Duncan. by Duncan, Tom (Thomas R.) \| Duncan, Tom (Thomas R.). IMC. Series: The McGraw-Hill/Irwin series in marketingEdition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, IL : McGraw-Hill/Irwin, c2005Other title: Principles of advertising and IMC.Online access: Publisher description \| Table of contents only Availability: Items available for loan: APU LibraryCall number: HF5415.13 .D86 2005 c.2 (5). Withdrawn (1). Place hold Add to cart (remove)
	2.	Contemporary advertising / William F. Arens. by Arens, William F. Series: The McGraw-Hill/Irwin series in marketingEdition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2002Availability: Items available for loan: APU LibraryCall number: HF5821 .A74 2002 c.1 (1). Place hold Add to cart (remove)
	3.	Internet marketing : readings and online resources / [edited by] Paul Richardson. by Richardson, Paul, 1962-. Series: The McGraw-Hill/Irwin series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/Irwin, c2001Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .I58 2001 c.1 (1). Place hold Add to cart (remove)