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Building strong brands / David A. Aaker. by Aaker, David A. Material type: Text; Format:
print
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Not fiction
Publication details: London : Free Press Business, 2002Availability: Items available for loan: APU LibraryCall number: HD69.B7 A35 2002 c.1 (1).
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Managing brands : a contemporary perspective / Sylvie Laforet by Laforet, Sylvie. Material type: Text; Nature of contents: Publication details: Maidenhead, Berks. : McGraw-Hill Higher Education, c2010Availability: Items available for loan: APU LibraryCall number: HD69.B7 L34 2010 c.1 (1).
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Product and brand management / U C Mathur. by Mathur, U. C. Material type: Text; Format:
print
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Not fiction
Publication details: New Delhi : Excel Books, 2007Availability: Items available for loan: APU LibraryCall number: HD69.B7 M38 2007 c.1 (2).
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Wowability : how to achieve it & why it matters / Imran Syed. by Syed, Imran. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), c2008Other title: Wow.Availability: Items available for loan: APU LibraryCall number: HD69.B7 S94 2008 c.1 (2).
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