ASHKAN NIKANDISH (TP024769)
THE EFFECTS OF CONSUMERS' BEHAVIOURAL INTENTIONS ON SERVICE RECOVERY SATISFACTION IN 4 & 5 STARS HOTEL IN KUALA LUMPUR, MALAYSIA /
ASHKAN NIKANDISH. - Kuala Lumpur : Asia Pacific University, 2016. - 113 p. : ill. ; 30 cm.
Available in APres.
A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of MSc in Global Marketing Management (UCMF1506GMM).
Consumer behaviour--Malaysia.
Consumer satisfaction--Malaysia.
PM-27-83
THE EFFECTS OF CONSUMERS' BEHAVIOURAL INTENTIONS ON SERVICE RECOVERY SATISFACTION IN 4 & 5 STARS HOTEL IN KUALA LUMPUR, MALAYSIA /
ASHKAN NIKANDISH. - Kuala Lumpur : Asia Pacific University, 2016. - 113 p. : ill. ; 30 cm.
Available in APres.
A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of MSc in Global Marketing Management (UCMF1506GMM).
Consumer behaviour--Malaysia.
Consumer satisfaction--Malaysia.
PM-27-83