Asia Pacific University Library catalogue


The marketing of services / (Record no. 12768)

000 -LEADER
fixed length control field 00918cam a2200277 a 4500
001 - CONTROL NUMBER
control field 4268969
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150824160410.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 850822s1984 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 84184203
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0434902632 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780434902637 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency SUE
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.122
Item number .C69 1984
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 19
Item number COW 1984
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cowell, Donald W.
9 (RLIN) 23532
245 14 - TITLE STATEMENT
Title The marketing of services /
Statement of responsibility, etc Donald W. Cowell.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Heinemann,
Date of publication, distribution, etc 1984.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 340 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note "Published on behalf of the Institute of Marketing and the CAM Foundation."
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Professions
General subdivision Marketing.
9 (RLIN) 8167
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
9 (RLIN) 7837
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 3
e ncip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 3
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Invoice number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 14/04/2014 DONATION /complimen | /complimen 3 2 HF5415.122 .C69 1984 c.1 00027436 17/06/2015 29/05/2015 1 14/04/2014 General Circulation