Principles of marketing / (Record no. 381506)
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000 -LEADER | |
---|---|
fixed length control field | 00792nam a22002657a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | APU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20180815063101.0 |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr ||||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 180815s2018 nyu o 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781292220178 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1292220171 (pbk.) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | APU |
Language of cataloging | eng |
Transcribing agency | APU |
Modifying agency | WAN |
050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .K68 2018 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 23 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
9 (RLIN) | 38920 |
245 10 - TITLE STATEMENT | |
Title | Principles of marketing / |
Statement of responsibility, etc | Philip Kotler, Gary Armstrong. |
250 ## - EDITION STATEMENT | |
Edition statement | 17th ed. ; Global ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Hoboken : |
Name of publisher, distributor, etc | Pearson Higher Education |
Date of publication, distribution, etc | [2018]. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiv,707 p. : |
Other physical details | ill. ; |
Dimensions | 28 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing. |
9 (RLIN) | 38921 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary M. |
9 (RLIN) | 38924 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Invoice number | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type | PO number | Total Checkouts | Date checked out |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Not Withdrawn | Available | Not Damaged | Available for loan | Book | APU Library | APU Library | Open Shelf APIIT | 15/08/2018 | EMO | I-021956 | 81.80 | HF5415 .K68 2018 c.1 | 00016201 | 15/08/2018 | 1 | 81.80 | 15/08/2018 | Staff Circulation | 2018/06/2542 | |||
Not Withdrawn | Available | Not Damaged | Available for loan | Book | APU Library | APU Library | Open Shelf APIIT | 15/08/2018 | EMO | I-021956 | 81.80 | HF5415 .K68 2018 c.2 | 00016202 | 28/07/2021 | 2 | 81.80 | 15/08/2018 | General Circulation | 2018/06/2542 | 1 | 12/07/2021 |