Asia Pacific University Library catalogue


Total relationship marketing : (Record no. 4092)

000 -LEADER
fixed length control field 01254cam a22003134a 4500
001 - CONTROL NUMBER
control field 2630439
003 - CONTROL NUMBER IDENTIFIER
control field APU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150514051503.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990311s1999 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 99025381
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 075064463X (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750644631 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency ANA
Language of cataloging eng
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.55
Item number .G86 1999
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Edition number 21
Item number GUM 1999
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Gummesson, Evert,
Dates associated with a name 1936-
9 (RLIN) 8284
245 10 - TITLE STATEMENT
Title Total relationship marketing :
Remainder of title from the 4Ps of traditional marketing management to the 30Rs of the new marketing paradigm /
Statement of responsibility, etc Evert Gummesson.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston, Mass :
Name of publisher, distributor, etc Butterworth-Heinemann,
Date of publication, distribution, etc 1999.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 281 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Relationship marketing.
9 (RLIN) 8262
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier http://www.loc.gov/catdir/toc/els033/99025381.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/description/els033/99025381.html
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 4
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
Not Withdrawn Available   Not Damaged No use restrictions Available for loan Book APU Library APU Library Open Shelf 10/04/2013 UNKNOWN 4 4 HF5415.55 .G86 1999 c.1 00010568 28/05/2015 13/05/2015 1 10/04/2013 General Circulation