Marketing warfare / Al Ries & Jack Trout.
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TextPublication details: New York : McGraw-Hill, c2006Edition: 20th anniversary edDescription: viii, 216 p. : ill., map ; 21 cmISBN: 0071460829 (hbk.); 9780071460828 (hbk.)Subject(s): Marketing | CompetitionDDC classification: 658.8 LOC classification: HF5415 | .R54 2006Online resources: Contributor biographical information | Publisher description
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | HF5415 .R54 2006 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027532 | |
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APU Library Open Shelf | Book | HF5415 .R54 2006 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00027533 | |
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APU Library Open Shelf | Book | HF5415 .R54 2006 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00027534 |
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| HF5415 .R37 1987 c.2 MaxiMarketing : | HF5415 .R54 2006 c.1 Marketing warfare / | HF5415 .R54 2006 c.2 Marketing warfare / | HF5415 .R54 2006 c.3 Marketing warfare / | HF5415 .S3 2004 c.1 IMC, the next generation : | HF5415 .S33 2008 c.1 The procrastinator's guide to marketing : | HF5415 .S33 2008 c.2 The procrastinator's guide to marketing : |
Includes index.
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