Asia Pacific University Library catalogue


Research for marketing decisions / Paul E. Green, Donald S. Tull, Gerald Albaum.

By: Green, Paul EContributor(s): Tull, Donald S. (Donald Stanley) | Albaum, GeraldMaterial type: TextTextPublication details: Eaglewood Cliffs, New Jersey : Prentice-Hall, c1988Edition: 5th int. edDescription: xii, 784 p. : ill. ; 23 cmISBN: 0137742177 (pbk.)Subject(s): Marketing research | Marketing Research | Management and Business StudiesDDC classification: 658.83 LOC classification: HF5415.2 | .G74 1988
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Book HF5415.2 .G74 1988 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00031015
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HF5415.2 .E87 2008 c.2 Essentials of marketing research / HF5415.2 .F45 2013 c.1 Modern marketing research : HF5415.2 .F45 2013 c.2 Modern marketing research : HF5415.2 .G74 1988 c.1 Research for marketing decisions / HF5415.2 .I23 2015 c.1 Marketing models : HF5415.2 .I23 2015 c.2 Marketing models : HF5415.2 .K86 2002 c.1 Essentials of marketing research /

Includes index.

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