Essentials of services marketing / Jochen Wirtz, Patricia Chew, Christopher Lovelock.
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TextPublication details: Singapore : Pearson, c2012Edition: 2nd edDescription: xxxv, 679 p. : ill. ; 28 cmISBN: 9789810686185 (pbk.)Subject(s): Service industries -- MarketingLOC classification: HD9980.5 | .W57 2012
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Staff Circulation
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APU Library Open Shelf | Book | HD9980.5 .W57 2012 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00015577 | |
General Circulation
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APU Library Open Shelf | Book | HD9980.5 .W57 2012 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00015578 | |
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General Circulation
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APU Library Open Shelf | Book | HD9980.5 .W57 2012 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00015579 | |
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General Circulation
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APU Library Open Shelf APIIT | Book | HD9980.5 .W57 2012 c.4 (Browse shelf (Opens below)) | 4 | Available | 00038337 |
Includes bibliographical references and indexes.
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