Advertising & IMC : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells,
Material type: TextPublication details: Harlow : Pearson Education Limited, c2015Edition: 10th global edDescription: 669 p. : col. ill. ; 28 cmISBN: 9781292017396 (pbk.); 1292017392 (pbk.)Other title: Advertising & integrated marketing communicationSubject(s): AdvertisingDDC classification: 659.1 LOC classification: HF5823 | .M67 2015Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Staff Circulation | APU Library Open Shelf | Book | HF5823 .M67 2015 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00015962 | |
General Circulation | APU Library Open Shelf | Book | HF5823 .M67 2015 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00015963 | |
General Circulation | APU Library Open Shelf | Book | HF5823 .M67 2015 c.3 (Browse shelf (Opens below)) | 3 | Lost and Paid for Withdrawn Not for loan (No use restrictions) | 00015964 |
Browsing APU Library shelves, Shelving location: Open Shelf, Collection: Book Close shelf browser (Hides shelf browser)
HF5823 .H35 2005 c.1 Planning for power advertising a user's manual for students and practitioners : | HF5823 .L36 2010 c.1 Advertising by design : | HF5823 .M67 2015 c.1 Advertising & IMC : | HF5823 .M67 2015 c.2 Advertising & IMC : | HF5823 .M67 2015 c.3 Advertising & IMC : | HF5823 .M67 2019 c.1 Advertising & IMC : principles & practice / | HF5823 .O35 2007 c.1 Ogilvy on advertising / |
Includes appendix, glossary, endnotes and index.
There are no comments on this title.