Persuasive copywriting : cut through the noise and communicate with impact / Andy Maslen.
Material type: TextPublication details: London : Kogan Page, 2019Edition: 2nd editionDescription: 296 pages : illustrations ; 24 cmISBN: 9780749483661 (pbk.); 0749483660 (pbk.)Subject(s): Advertising copy | Management and Business StudiesAdditional physical formats: Print version :: No titleDDC classification: 659.132 LOC classification: HF5825 | .M37 2019Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Staff Circulation | APU Library Open Shelf | Book | HF5825 .M37 2019 c.1 (Browse shelf (Opens below)) | 1 | Available | 00017613 | |
General Circulation | APU Library Open Shelf | Book | HF5825 .M37 2019 c.2 (Browse shelf (Opens below)) | 2 | Available | 00017614 |
Browsing APU Library shelves, Shelving location: Open Shelf, Collection: Book Close shelf browser (Hides shelf browser)
HF5825 .H54 2003 c.1 The art of writing advertising / | HF5825 .I39 2010 c.1 The idea writers : | HF5825 .M37 2019 c.1 Persuasive copywriting : | HF5825 .M37 2019 c.2 Persuasive copywriting : | HF5825 .S3 2012 c.1 The secret weapon of a master direct response online copywriter : | HF5825 .S3 2012 c.2 The secret weapon of a master direct response online copywriter : | HF5825 .S84 2007 c.1 The adweek copywriting handbook : |
Includes index.
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