Strategic electronic marketing : managing e-business / Brad Alan Keindl.
Material type:
TextPublication details: Cleveland, Ohio : Thomson/South-Western, 2002Edition: 2nd edDescription: xxi, 428 p. : ill. ; 24 cmISBN: 032417893X (hbk.); 9780324178937 (hbk.)Subject(s): Telemarketing | Database marketingDDC classification: 658.84 LOC classification: HF5415.1265 | .K54 2002
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | HF5415.1265 .K54 2002 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00010722 |
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| HF5415.1265 .I58 2004 c.5 Internet marketing : | HF5415.1265 .I58 2006 c.2 Internet marketing : | HF5415.1265 .I58 2006 c.3 Internet marketing : | HF5415.1265 .K54 2002 c.1 Strategic electronic marketing : | HF5415.1265 .L56 2000 c.1 Brand building on the Internet / | HF5415.1265 .M65 2002 c.1 The future of marketing : | HF5415.1265 .M65 2012 c.1 E-marketing : |
Includes bibliographical references and index.
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