Ogilvy on advertising / David Ogilvy.
Material type:
TextPublication details: London : Prion, c2011Description: 224 p. : ill. ; 25 cmISBN: 9781853756153 (pbk.)Subject(s): Advertising | Advertisers | Sales promotionDDC classification: 659.1 LOC classification: HF5823 | .O35 2007Summary: "A guide which explains how to create advertising that works, how to run an agency, how to write successful copy, and what the future holds for the advertising industry." -- Provided by publisher
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation
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APU Library Open Shelf | Book | HF5823 .O35 2007 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00030095 |
Originally published: London: Pan, 1983.
Includes bibliographical references and index.
"A guide which explains how to create advertising that works, how to run an agency, how to write successful copy, and what the future holds for the advertising industry." -- Provided by publisher
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