Asia Pacific University Library catalogue


Managing sales leads : how to turn every prospect into a customer / Bob Donath ... [et al.].

Contributor(s): Donath, Bob | American Marketing AssociationMaterial type: TextTextPublication details: Lincolnwood, Ill. : NTC Business Books, c1995Description: xviii, 417 p. : ill. ; 24 cmISBN: 0844235997 (hbk.); 9780844235998 (hbk.)Subject(s): Sales management | Customer relations | Communication in marketingDDC classification: 658.81 LOC classification: HF5438.4 | .M36 1995
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Book HF5438.4 .M36 1995 c.1 (Browse shelf (Opens below)) 1 Available (No use restrictions) 00010551

"Published in conjunction with the American Marketing Association"--T.p. verso.

Includes bibliographical references (p. 393-410) and index.

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