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	1.	Consumer behaviour and marketing strategy / J. Paul Peter, Jerry C. Olsen and Klaus G. Grunert. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944- \| Grunert, Klaus G. Edition: European ed.Material type: Text Publication details: London : McGraw-Hill, c1999Availability: Items available for loan: APU LibraryCall number: HF5415.3 .P48 1999 c.1 (2). Place hold Add to cart (remove)
	2.	Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2008Other title: Consumer behavior & marketing strategy.Online access: Publisher description \| Table of contents only \| Contributor biographical information Availability: Items available for loan: APU LibraryCall number: HF5415.3 .P48 2008 c.1 (1). Place hold Add to cart (remove)