Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods / Bob E. Hayes.
Material type:
TextPublication details: Milwaukee, Wis. : ASQ Quality Press, 2008Edition: 3rd edDescription: xxiii, 287 p. : ill. ; 24 cmISBN: 9780873897433 (hbk.); 0873897439 (hbk.)Subject(s): Consumer satisfaction -- Statistical methods | QuestionnairesDDC classification: 658.812 LOC classification: HF5415.335 | .H39 2008Online resources: Table of contents only
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
General Circulation
|
APU Library Open Shelf | Book | HF5415.335 .H39 2008 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00032478 |
Includes bibliographical references (p. 275-280) and index.
There are no comments on this title.