Asia Pacific University Library catalogue


Your search returned 84 results.

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1.
One : a consumer revolution for business / Stefan Engeseth.

by Engeseth, Stefan, 1965-.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Singapore : Marshal Cavendish (MC), c2006Availability: Items available for loan: APU LibraryCall number: HF5415.5 .E54 2006 c.1 (2).

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2.
The financial services marketing handbook : tactics and techniques that produce results / Evelyn Ehrlich and Duke Fanelli.

by Ehrlich, Evelyn, 1950- | Fanelli, Duke, 1954-.

Series: Bloomberg financial seriesEdition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Bloomberg Press, c2012Online access: Contributor biographical information Availability: Items available for loan: APU LibraryCall number: HG181 .E47 2012 c.1 (2).

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3.
Auditing social media : a governance and risk guide / Peter R. Scott, J. Mike Jacka.

by Scott, Peter R, 1964- | Jacka, J. Mike.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2011Availability: Items available for loan: APU LibraryCall number: HF5415.1265 .S36 2011 c.1 (2).

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4.
Revolutionize your customer experience / Colin Shaw.

by Shaw, Colin, 1928-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Houndmills, Basingstoke, Hampshire ; New York, N.Y. : Palgrave Macmillan, 2005Availability: Items available for loan: APU LibraryCall number: HF5415.5 .S53 2005 c.1 (1).

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5.
Everyone a leader : a grassroots model for the new workplace / Horst Bergmann, Kathleen Hurson, Darlene Russ-Eft.

by Bergmann, Horst | Russ-Eft, Darlene F | Hurson, Kathleen.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1999Online access: Contributor biographical information | Publisher description | Table of Contents Availability: No items available : Withdrawn (1).

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6.
The future of competition : co-creating unique value with customers / C.K. Prahalad, Venkat Ramaswamy.

by Prahalad, C. K | Ramaswamy, Venkatram.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Pub., c2004Online access: Table of contents Availability: Items available for loan: APU LibraryCall number: HD41 .P73 2004 c.2 (2). Withdrawn (1).

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7.
The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal.

by Reichheld, Frederick F | Teal, Thomas, 1937-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, 2001Availability: Items available for loan: APU LibraryCall number: HF5415.5 .R45 2001 c.1 (3).

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8.
Managing sales leads : how to turn every prospect into a customer / Bob Donath ... [et al.].

by Donath, Bob | American Marketing Association.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business Books, c1995Availability: Items available for loan: APU LibraryCall number: HF5438.4 .M36 1995 c.1 (1).

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9.
Customer relationship management / Kristin Anderson, Carol Kerr.

by Anderson, Kristin, 1962- | Kerr, Carol.

Series: Briefcase books seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2002Online access: Publisher description | Contributor biographical information Availability: Items available for loan: APU LibraryCall number: HF5415.5 .A53 2002 c.1 (1).

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10.
Customer relationship management : the bottom line to optimizing your ROI / Jon Anton, Natalie L. Petouhoff.

by Anton, Jon | Petouhoff, Natalie L.

Series: Neteffect seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002Availability: Items available for loan: APU LibraryCall number: HF5415.5 .A58 2002 c.1 (1).

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11.
Beyond customer satisfaction to customer loyalty : the key to greater profitability / Keki R. Bhote.

by Bhote, Keki R, 1925-.

Series: AMA management briefingMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : American Management Association, c1996Availability: Items available for loan: APU LibraryCall number: HF5415.5 .B46 1996 c.1 (1).

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12.
Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas.

by Blattberg, Robert C, 1942- | Getz, Gary, 1955- | Thomas, Jacquelyn S, 1969-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2001Availability: Items available for loan: APU LibraryCall number: HF5415.55 .B53 2001 c.1 (4).

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13.
Consulting for real people : a client-centred approach for change agents and leaders / Peter Cockman, Bill Evans and Peter Reynolds.

by Cockman, Peter | Evans, Bill, 1948- | Reynolds, Peter, 1947- | Cockman, Peter. Client-centred consulting.

Edition: 2nd ed.Material type: Text Text Publication details: London : McGraw-Hill, c1999Availability: Items available for loan: APU LibraryCall number: HF5415.5 .C63 1999 c.1 (1).

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14.
The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability / John G. Freeland, editor.

by Freeland, John G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : McGraw-Hill, c2003Other title: CRM handbook.Availability: Items available for loan: APU LibraryCall number: HF5415.5 .U48 2003 c.1 (4).

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15.
CRM at the speed of light : capturing and keeping customers in Internet real time / Paul Greenberg.

by Greenberg, Paul.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/Osborne, c2002Online access: Table of contents only Availability: Items available for loan: APU LibraryCall number: HF5415.5 .G74 2002 c.1 (2).

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16.
CRM at the speed of light : capturing and keeping customers in Internet real time / Paul Greenberg.

by Greenberg, Paul.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Berkeley, Calif. : Osborne, c2001Online access: Table of Contents Availability: Items available for loan: APU LibraryCall number: HF5415.5 .G74 2001 c.1 (2).

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17.
Taming the search-and-switch customer : earning customer loyalty in a compulsion-to-compare world / Jill Griffin.

by Griffin, Jill.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: San Francisco, CA : Jossey-Bass, c2009Availability: Items available for loan: APU LibraryCall number: HF5415.5 .G75 2009 c.2 (2).

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18.
One size fits one : building relationships one customer and one employee at a time / Gary Heil, Tom Parker, Deborah C. Stephens.

by Heil, Gary, 1950- | Parker, Tom, 1950 June 25- | Stephens, Deborah C. (Deborah Collins).

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley, c1999Other title: 1 size fits 1.Online access: Table of Contents Availability: Items available for loan: APU LibraryCall number: HF5415.335 .H45 1999 c.1 (2).

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19.
Business process mapping : improving customer satisfaction / J. Mike Jacka, Paulette J. Keller.

by Jacka, J. Mike | Keller, Paulette J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, 2002Online access: Table of contents Availability: Items available for loan: APU LibraryCall number: HF5415.335 .J33 2002 c.1 (1).

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20.
Discover SAP CRM / Srini Katta.

by Katta, Srini.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bonn : Galileo Press, 2008Availability: Items available for loan: APU LibraryCall number: HF5415.5 .K38 2008 c.1 (1).

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