Key account management : a complete action kit of tools & techniques for achieving profitable key supplier status / Peter Cheverton.
Material type:
TextPublication details: London : Kogan Page, 2001Edition: 2nd edDescription: xii, 340 p. : ill. ; 25 cmISBN: 074943595X (pbk.); 9780749435950 (pbk.)Subject(s): Selling -- Key accounts | Marketing -- Key accounts | Management and Business StudiesDDC classification: 658.804 LOC classification: HF5438.8.K48 | C44 2001
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | HF5438.8.K48 C44 2001 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00010519 |
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| HF5438.5 .P47 2001 c.1 Strategic advertising management / | HF5438.5 .P47 2001 c.2 Strategic advertising management / | HF5438.5 .P47 2001 c.3 Strategic advertising management / | HF5438.8.K48 C44 2001 c.1 Key account management : | HF5469.J34 I84 1998 c.1 The success of 7-Eleven Japan : | HF5478 .C64 2002 c.1 The perfect store : | HF5500 .A67 1994 c.1 Modern business administration / |
Previous ed.: 1999.
Includes CD-ROM.
Includes bibliographical references and index.
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