Asia Pacific University Library catalogue


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1.
Key account management : a complete action kit of tools & techniques for achieving profitable key supplier status / Peter Cheverton.

by Cheverton, Peter.

Edition: 2nd ed.Material type: Text Text Publication details: London : Kogan Page, 2001Availability: Items available for loan: APU LibraryCall number: HF5438.8.K48 C44 2001 c.1 (1).

2.
Understanding brands / Peter Cheverton.

by Cheverton, Peter | Cheverton, Peter.

Series: Creating successMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: London ; Philadelphia : Kogan Page, 2006Availability: Items available for loan: APU LibraryCall number: HD69.B7 C44 2006 c.1 (1).

3.
Key marketing skills : a complete action kit of strategies, tools & techniques for marketing success / Peter Cheverton.

by Cheverton, Peter.

Material type: Text Text Publication details: London : Kogan Page, c2000Availability: Items available for loan: APU LibraryCall number: HF5415 .C44 2000 c.1 (1).