Asia Pacific University Library catalogue


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1.
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UTILIZING SOCIAL MEDIA AS A SUPPORTING TOOL TO INCREASE COMMUNICATION & COLLABORATION OF PRE-UNIVERSITY STUDENTS & EDUCATORS IN ASIA PACIFIC UNIVERSITY : PART 1 / SITI NUR RASHIDAH BINTI HAJI MD. ESA.

by SITI NUR RASHIDAH BINTI HAJI MD. ESA (TP024032) | Mr. Abu Bakar S. Santuraki [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2015Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of M.SC in: Technology Management. Availability: Items available for reference: APIIT Library Not for loanCall number: PM-27-20 (1). :

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2.
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UTILIZING SOCIAL MEDIA AS A SUPPORTING TOOL TO INCREASE COMMUNICATION & COLLABORATION OF PRE-UNIVERSITY STUDENTS & EDUCATORS IN ASIA PACIFIC UNIVERSITY : PART 2 / SITI NUR RASHIDAH BINTI HAJI MD. ESA.

by SITI NUR RASHIDAH BINTI HAJI MD. ESA (TP024032) | Mr. Abu Bakar S. Santuraki [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2015Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of M.SC in: Technology Management. Availability: Items available for reference: APIIT Library Not for loanCall number: PM-27-21 (1). :

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3.
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UTILIZING SOCIAL MEDIA AS A SUPPORTING TOOL TO INCREASE COMMUNICATION & COLLABORATION OF PRE-UNIVERSITY STUDENTS & EDUCATORS IN ASIA PACIFIC UNIVERSITY : PART 3 / SITI NUR RASHIDAH BINTI HAJI MD. ESA.

by SITI NUR RASHIDAH BINTI HAJI MD. ESA (TP024032) | Mr. Abu Bakar S. Santuraki [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2015Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of M.SC in: Technology Management. Availability: Items available for reference: APIIT Library Not for loanCall number: PM-27-22 (1). :

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4.
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SOCIAL MEDIA MARKETING ON PERFORMANCE OF SMALL & MEDIUM ENTERPRISES (SMES) IN KENYA / EVELYN WAMBUI MWIHAKI.

by EVELYN WAMBUI MWIHAKI (TP032101) | Ms. Haslina Binti Hashim [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2016Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration (UCMF1307MBA). Online access: Available in APres - Requires login to view full text. Availability: Items available for reference: APIIT Library Not for loanCall number: PM-27-89 (1). :

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5.
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DISSEMINATION OF SPIRITUAL KNOWLEDGE THROUGH MEDIA / MARIAM NADEEM.

by MARIAM NADEEM (TP037923) | Sugitha P. Kanniaseelan [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2016Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of MSc in International Business Communication (UCMF1506IBC). Online access: Available in APres - Requires login to view full text. Availability: Items available for reference: APIIT Library Not for loanCall number: PM-27-91 (1). :

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6.
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EMPIRICAL RESEARCH THE INFLUENCING FACTORS OF WECHAT PAYMENT ON CONSUMER ONLINE SHOPPING BEHAVIOUR AMONG WORKING ADULTS IN BEIJING, CHINA / LYU SHUANG.

by LYU SHUANG (TP043260) | Dr. Behrang Samadi [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A thesis submitted in fulfilment of the requirements for the award of the degree of Master of Business Administration (UCMF1610MBA). Availability: Items available for reference: APU Library Not for loanCall number: PM-28-30 (1). :

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7.
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ELECTRONIC WORD-OF-MOUTH IN INSTAGRAM: AN EXPLORATION STUDY OF COMMUNICATION DRIVERS OF OPINION LEADERS AND OPINION SEEKERS AMONG MILLENIALS IN ASHGABAT, TURKMENISTAN / JAHAN BABAYEVA.

by JAHAN BABAYEVA (TP040745) | Dr. Ravindra Kumar Perumal [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A dissertation submitted in fulfilment of the requirements for the award of Master of Science in International Business Communication (UCMF1610IBC). Availability: Items available for reference: APU Library Not for loanCall number: PM-28-31 (1). :

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8.
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THE EFFECTS OF SOCIAL MEDIA ON ACADEMIC PERFORMANCE AMONG CHINESE STUDENTS STUDYING IN MALAYSIAN UNIVERSITIES (BOTH, MAINLAND CHINA AND MALAYSIAN CHINESE STUDENTS) LI TUO.

by LI TUO (TP041526) | Mr. Ritzeraynn Rashid [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A dissertation submitted in partial fulfilment of the requirements for the award of the degree of Master of Science in Global Marketing Management (UCMF1605GMM) Availability: Items available for reference: APU Library Not for loanCall number: PM-28-45 (1). :

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9.
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A STUDY ON EXPLORING THE MOST SUITABLE SOCIAL SOCIAL MEDIA CHANNEL TO RECRUIT INTERNATIONAL STUDENT IN ASIA PACIFIC UNIVERSITY / NADEEL BATOOL.

by NADEEL BATOOL (TP021613) | Mr. Jonathan Jeevan Strinivas [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A dissertation submitted in fulfillment of the requirements for the award of the degree of Master of Science in International Business Communications (UCMF1610IBC) Availability: Items available for reference: APU Library Not for loanCall number: PM-29-01 (1). :

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10.
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AN EXPLORATORY STUDY ON THE EFFECTS OF ONLINE SHOPPING BEHAVIOR THROUGH SOCIAL MEDIA AMONG YOUNG ADULT IN CHINA / YAN YUTING.

by YAN YUTING (TP044260)  | Mutia Anggeraini Binti Khalid [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration (UCMF1702MBA). Availability: Items available for reference: APU Library Not for loanCall number: PM-29-40 (1). :

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11.
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THE INFLUENCE OF ONLINE TRUST, ELECTRONIC WORD-OF-MOUTH (E-WOM), AND ONLINE ADVERTISEMENT OF SOCIAL MEDIA AS THE COMMUNICATION TOOL TOWARD CUSTOMER PURCHASE BEHAVIOUR ON ZALORA INDONESIA AMONG THE GENERATION Y IN MANADO, INDONESIA / KEIZIA LAUREINA EMOR.

by KEIZIA LAUREINA EMOR (TP044024) | Ms Thanam Subramaniam [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A dissertation submitted in fulfillment of the requirements for the award of the degree of Master of Science in International Business Communications (UCMF1701IBC) Availability: Items available for reference: APU Library Not for loanCall number: PM-29-33 (1). :

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12.
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IMPACT OF SOCIAL MEDIA ON TEACHERS AND STUDENTS INTERACTION AHMED KHADIM ALI AL SHIHHI

by AHMED KHADIM ALI AL SHIHHI (TP044101) | Mr. Naresh Kumar A/L Appadural [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A thesis submitted in fulfillment of the requirements for the award of the degree of Master of Science in Information Technology Management (UCMF1702ITM) Availability: Items available for reference: APU Library Not for loanCall number: PM-29-35 (1). :

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13.
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SOCIAL MEDIA DRIVEN TRAVEL BUDGETING / BROOKE ANN DIAS.

by BROOKE ANN DIAS (TP044405) | Ms. Margaret Subramaniam [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2018Dissertation note: A thesis submitted in fulfilment of the requirements for the award of the degree of Master of Science in Technology Management (UCMF1702TM). Availability: Items available for reference: APU Library Not for loanCall number: PM-29-56 (1). :

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14.
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A QUALITATIVE JUXTAPOSITION OF FACEBOOK AND WEIBO'S SOCIAL MEDIA PROMOTION CONTENT AMONGST MAJOR AMERICAN FAST-FOOD BRANDS / SVEN THEO JAN HURKS.

by SVEN THEO JAN HURKS (TP047028) | Prof. Dr. Siva Muthaly [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2018Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in: Business Administration.(UCMF1708MBA). Availability: Items available for reference: APU Library Not for loanCall number: PM-29-89 (1). :

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15.
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A STUDY ON EFECTIVENESS OF SOCIAL MEDIA ADVERTISING TOWARDS PURCHASE INTENTION AMONG YOUNG WORKING WOMEN IN KLANG VALLEY / SHANTINI DEVI A/P SHANMUGANATHAN.

by SHANTINI DEVI A/P SHANMUGANATHAN (TP025604) | Mr. Kumaresu a/l Murugasu [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2018Dissertation note: A thesis submitted in fulfillment of the requirements for the degree of Master of Business Administration in Euro Asia Business (UCMF1701EAMBA) Availability: Items available for reference: APU Library Not for loanCall number: PM-29-92 (1). :

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16.
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IMPACT OF SOCIAL NETWORKING (SOCIAL MEDIA) ON CONSUMER BUYING BEHAVIOUR: A CASE STUDY OF HYBRID AUTOMOBILES IN KUALA LUMPUR MALAYSIA / NADIYA MOHAMED ISA.

by NADIYA MOHAMED ISA (TP043779) | Ms. Rahilah binti Ahmad [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2018Dissertation note: A thesis submitted in fulfillment of the requirements for the award of the degree of Master of Business Administration in Euro Asia Business (UCMF1704EAMBA) Availability: Items available for reference: APU Library Not for loanCall number: PM-30-02 (1). :

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17.
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CENTENNIALS AND MILLENNIAL'S SOCIAL CONTENT MARKETING BEHAVIOUR: A PREDICTIVE ANALYTICS APPROACH / RAHEEM MAFAS.

by RAHEEM MAFAS (TP044212) | Dr. Mudiarasan Kuppusamy [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2018Dissertation note: A thesis submitted in fulfillment of the requirements for the award of the degree of Master of Science in Data Science and Business Analytics (UCMF1704DSBA) Availability: Items available for reference: APU Library Not for loanCall number: PM-30-16 (1). :

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18.
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THE EFFECT OF WECHAT MARKETING STRATEGIES ON POSTGRADUATE STUDENT'S PURCHASE DECISION IN PUBLIC UNIVERSITY IN SICHUAN, CHINA / LUO YU.

by LUO YU (TP043251) | Mutia Anggeraini Binti Khalid [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A dissertation submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the award of the degree of Master of Business Administration (UCMF1610MBA) Availability: Items available for reference: APU Library Not for loanCall number: PM-30-45 (1). :

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19.
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COMPARATIVE STUDY ON THE INFLUENCE OF SOCIAL MEDIA MARKETING ON MILLENNIALS AND BABY BOOMERS' BUYING BEHAVIOR IN SHANGHAI, CHINA / YANG JIAJUN.

by YANG JIAJUN (TP047628) | Ms. Nooraneda Mutalip Laidey [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2018Dissertation note: A dissertation submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the award of the degree of Master of Business Administration (Euro - Asia Business) (UCMF1711EAMBA) Availability: Items available for reference: APU Library Not for loanCall number: PM-30-58 (1). :

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20.
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IMPACT OF SOCIAL MEDIA INFLUENCES USING INSTAGRAM ON THE TENETS OF BRAND LOYALTY OF FACIAL SKINCARE BRANDS IN MALAYSIA / KHOO SZE PEI.

by KHOO SZE PEI (TP043461) | Prof. Dr. Siva Muthaly [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2018Dissertation note: A thesis submitted in fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the award of the degree of M.Sc. in Global Marketing Management (UCMF1610GMM) Availability: Items available for reference: APU Library Not for loanCall number: PM-30-77 (1). :

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